
WorkHerbivore
A vegan grill with a friendly face
- Client
- Herbivore
- Industry
- Restaurant
- Services
- Visual identity, Character design, Packaging, Art direction
- Website
- [NEED] Live site link, if any
The challenge
Herbivore serves plant-based comfort food. The brand had to feel fun and generous, not preachy.
What we did
We designed a mascot-led identity with a burger character at its heart, then rolled it out across packaging, signage, and menus.
The result
[NEED] Outcome, metric, or client quote for Herbivore. If none exists, cut this section.
Building something like this?
Tell us what you are building. We reply within [NEED] 1 or 2 business days with next steps.
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